The Audience Paradox
How do we remain inclusive with our creative projects & products while acknowledging that: a.) we are often creating for a very specific niche, and b.) not everyone will enjoy the work we create?
How do we remain inclusive with our creative projects & products while acknowledging that: a.) we are often creating for a very specific niche, and b.) not everyone will enjoy the work we create?
As a creator, whether you feel like it or not, you have the opportunity to be a leader. In fact, by publishing your work, you already are. Here’s why.
When I first started podcasting, I wasn’t sure if I should put myself “out there” — especially visually. After all, weren’t podcasters meant to be heard, and not seen?
I love talking about all of the mistakes I made when I first started podcasting. First of all, they’re hilarious (and kinda cringe-y). Secondly, those mistakes mark the places where I have learned my most valuable and poignant lessons.
These four books changed my life, my creativity, and the way I do business. Here’s what they taught me.
“It always seems impossible until it’s done.” — Nelson Mandela. This is one of the truest phrases ever spoken, especially if you’re in the midst of a creative project.
A lot of people want to podcast, but are afraid they don’t have anything “important enough” to say — or that they don’t have a story to tell at all. The reality is, you have…
Here’s what no one else will tell you about SEO, what it really is, and why it works the way it does.
Just like life, a creative project isn’t a single mountain to climb — it’s an entire mountain range. And once we reach one summit, it’s time to start thinking about the next. But what is it?
What you create is not FOR everyone. Here’s why that’s okay.
Over the years, this has become my #1 piece of writing advice…
You may have heard that there are now over 1,000,000 podcasts in Apple Podcasts. As a creator, one million can sound pretty intimidating — until you realize that…
Do you record podcast episodes in batches? Batching (recording a batch of episodes all at once) is something that, despite my best intentions, I’ve never been able to get a handle on. Here’s why.
Fun fact: Turns out that hitting “refresh” doesn’t magically generate downloads. But I NEEDED external validation that I was on the right track…
There’s a lot going on when we talk about writer’s block, and I think that overcoming it starts with understanding why it’s there in the first place. For me, my writer’s block always starts with…
I’ve been podcasting for many years now, and I’ve learned a LOT along the way. Several things I sort of anticipated or expected (like, you’ll get better at podcasting the more you do it) — but there were a couple things that really blindsided me. I’m…
Let’s talk about comfort — as in your comfort zone. I love comfort. Loooooove it. Being safe and cozy and warm is pretty much my favorite thing in the world. (Especially if I have a book and a cup of tea!) But…
What did the Caldwell Enterprises team expect to find when they set out toward the Cavatica? I have good news — you’ll find out in this bonus miniseries!
What does “success” mean for your creative project — whether it’s a book, podcast, poetry chapbook, or something else entirely? Well, I’ve got a secret…
One of our biggest roadblocks as creators is this notion that we are not WHOLE. That we are missing something that everyone around us seems to have. That we are NOT, in some way, “enough.” This. Is. A. Lie.
Is a podcast right for me? And how do I know when I’m ready to start one? This post will clear your questions right up.
I had the idea for my first podcast, Write Now, way back in early 2014. But I didn’t launch the first episode until 2015. I sat on that idea for a whole YEAR because… well, I was afraid.
This time last year, I was giving my very first TEDx talk. It was without a doubt the most difficult thing I had ever done. To this day, it still is. I was a seasoned national speaker when I applied…
About a month ago, my friends Cap and Sean intervened, and basically told me I would be a better, healthier version of myself if I cut down on the excessive coffee consumption. I realized — I had come to think of coffee not just as a delicious hot beverage… but as a CRUTCH.
Even in the midst of a pandemic, political awfulness, and the several inches of snow I woke up to this morning, I am grateful.
I love what I do — truly. Creating full-time has always been my dream. And I don’t want to sound like I’m taking it for granted when I admit that it’s often… complicated. But it is. Before I became a full-time creator, I would wistfully scroll through Instagram posts of writers’ desks…
I try to live my life as intentionally as I can, but often I’m taken aback at exactly how much I do that’s UNintentional. About a year ago, I took a step back and looked at my home from an outsider’s point of view, and realized that my central design feature is actually CLUTTER…
The things we create are powerful and meaningful. Whether you’re producing a podcast, writing a novel, baking bread for your family and friends, or …
How do you find new podcasts to listen to? It isn’t always easy.
Do you ever find yourself playing the comparison game? BECAUSE I DO. I’m moving happily forward with my…
I’ve seen a HUGE surge of interest in podcasting lately, and so I wanted to share this FREE resource with you: my printable Podcast Roadmap!
The world is in a strange place of turmoil and uncertainty right now, and some of you (myself included) feel a sudden anxious pressure to create — whether it’s to meet deadlines, to keep churning out content despite a shifting schedule, or to take advantage of an unexpected swath of free time.
Taking care of yourself is essential right now, especially if you are a creator, writer, podcaster, healthcare worker, grocery store employee, teacher, deliveryperson, business owner, student, parent…
We’re excited to announce that Girl In Space took home THREE Audio Verse Awards for 2019!
Whether you’re a podcasting newbie or a seasoned veteran, you’ll love the strategy and tactics shared within the Seriously Successful Podcasters Facebook group!
I was completely stoked & humbled to be invited to speak about audio drama podcasts at New York Comic Con 2019!
“Sarah, how do you manage not to sound like you’re recording in a tunnel?” It’s one of the most frequently asked questions I receive, and today I’m giving you my secrets to professional-sounding results from this popular USB mic.
Hey friends! Sarah here. I’m excited to announce that I did a livestream on “How To Write A Killer Podcast” in partnership with the Austin Film Festival. Watch the replay here!
I just deleted a series of tweets I wrote about a one-star review I received on iTunes that called me a moron and a bad writer. A kind-hearted Twitter user suggested it might lead to dog-piling, which I don’t want.
In April 2019, I gave a TEDx talk entitled “When You Can’t Help Everyone”. It was a very different type of talk for me — completely honest, no mask. Here it is in its entirety.
I’m doing that One Word exercise that everyone goes crazy about this time of year (i.e., the pre-New Year’s holidays). The concept is that you choose one word to focus on as a mantra, catalyst, intention, and simplifier.
I was just talking to a writer friend about how I’m having so much difficulty writing the finale of Girl In Space. She made a comment along the lines of, “Wow, writer’s block really sucks,” which hit me like a ton of bricks.
Here’s the deal. Sometimes you sit down and what you write is really good. Sometimes you sit down and what you write is really bad. Sometimes you get discouraged and sit down and stare glumly juuuuust to the right of your computer monitor, because you can’t bear the thought of writing.
Hey friends. I’m in a weird place. I’m getting calls from agents. I’m meeting “must-know” people. I’m being invited to speak. It’s really flattering, and my ego is purring like a kitten in a sunbeam.